Leveraging the potential of community
Online communities are the future of cost-effective marketing. Some 61% of US corporations have an online community or are in the process of building one. Marketplaces are the future of cost-efficient retailing. The utilisation of online marketplaces is growing at the rate of 74% per annum.
Picasso Capital Management advises business, government, and not-for-profit organisations
on all aspects of building online communities, e-commerce and the integration of the two. Picasso Capital Management develops online communities and marketplaces, providing them to business, government and not for profit organisations on a sale or leasehold basis, managed inhouse or by the consultancy.